America's #1 Rated Cleaner & Polish

Chemical Products Company

Brillianize started in 1933 as Chemical Products Company, Inc. in Omaha, Nebraska. Founder Charles Guss developed many household cleaning products and marketed them under the KLEENMASTER® logo. In 1953, at the dawn of the jet age, Mr. Guss developed his best known product, Brillianize®.

Many markets were turning to the new 'miracle' products made from plastic. Aviation was one of our first success stories. Airframe manufacturers turned to acrylic to produce windscreens to save weight. Unfortunately there was nothing available to clean the soft plastic canopies without damaging the plastic. Along came Brillianize to save the day. Our alcohol and ammonia free formula is safe to use on soft plastics. Brillianize had many benefits too. It's anti-static and high-gloss finish resists fingerprints.

Brillianize, Inc.

In 1998 the company moved the manufacturing plant to California. Today Brillianize is a leading supplier of plastic cleaning and polish products to the consumer electronics, entertainment, film production, aquarium manufacturing, plastic fabricating and manufacturing industries.


Keeping good company

Brillianize is used, recommended and sold by many Fortune 500 companies. These companies know that their products and displays work better and look their best when they use Brillianize. When professionals and enthusiasts demand the highest quality they demand Brillianize.


Brillianize is specially formulated to clean, preserve and protect high performance big screen televisions, LCD and plasma displays, photo copiers, scanners, precision optics, cameras and lenses.

Brillianize is safe to use with lucite, Plexiglas®, Lexan®, acrylic, Acrylite® and all plastic or glass surfaces. Manufacturers use Brillianize products in the final production stage to enhance the appearance and performance of their finished products.

Best foot forward

When appearance is everything rely on Brillianize. Companies like Apple®, General Motors®, Harley Davidson®, Honda®, Ford®, Kyocera®, Mitsubishi®, Beechcraft®, Gulfstream®, Tama Drums®, Smithsonian Institution®, Solomon R. Guggenheim Museum®, CHANEL®, Gucci®, Hard Rock® Cafe and many others use Brillianize products. These companies and Brillianize stake their reputation on the performance and appearance of their products.

Being GREEN is good business

Brillianize is safe non-toxic and environmentally friendly. Our formula contains no alcohol, no ammonia, no sodium lauryl sulfate, no ethylene glycol butyl ether or other less expensive chemicals found in many household cleaners. Be GREEN, use Brillianize. It is safe to use around children and pets.